Kenya: Coming home · Global Voices
Sokari Ekine

Afromusings muses on her return home to Kenya and is impressed by the changes to the airport and other things………………” On our drive out of the airport, i saw the “Adopt a light” initiative. Most kenyans i have talked to really like it. What i found even more interesting is the way several successive (5 or so) lights bore the same advertisement. So you would notice the ad, read it the first time and after afew yards or so you would see an identical light with the same (or slightly different-text-stylistically similar though). I think it is a very effective advertising strategy. I noticed the ad, and it was repeated in such a way that even after awhile, the ad is almost imprinted on your brain.”