Richard Wanjohi · July, 2012

Latest posts by Richard Wanjohi from July, 2012

Reasons to Boycott the Olympics?

With any major event, there are both celebrating and dissenting voices. The Olympics is no exception, and there are bloggers from across the world making their voices heard on why they will be boycotting London 2012.

28 July 2012

London Olympics: Ambush Marketers Be Warned!

The London Organising Committee of the Olympic Games (LOCOG) has taken stringent measures to try to ensure no ‘ambush marketing’ tactics are used during the London 2012 Olympics. A common feature at modern major sporting events, ambush marketers try to sneak in promotions of their brands and companies in front of the crowd and, most importantly, the TV cameras. Sports law bloggers and marketers posted their opinions on ambush marketing and the London Olympics.

26 July 2012

Kenya: Javelin Throwing Olympian Trains Using YouTube

There is something special about Kenyan javelin thrower Julius Yego who will represent Kenya during the London Olympics. Yego turned to social media for guidance. After using YouTube to hone his skills and techniques, Yego's record improved to 81.12 metres.

24 July 2012

Pre-Olympics 2012: What’s Buzzing

With the 2012 London Olympics drawing closer, activities relating to the Games are heightening every day. From countries participating in the Games to their athletes preparing to score their best, the world's online audience is coming alive and getting ready for this extravaganza.

20 July 2012

Africa: London 2012 Olympics – We Are Coming!

With a few days remaining before the start of the London 2012 Olympics, the whole world is revving up for this sporting bonanza. For Africa, there are many prospects and for some countries, these games will be a culmination of years of preparation as well as renewed rivalries such as the one between Kenya and Ethiopia.

10 July 2012