Dr. Endalkachew Chala is an assistant professor of Communication Studies who has written on the intersection of technology, international communication and storytelling. His early scholarly work includes Play Station Video Games amongst Ethiopian Children: Digital Playing: An Investigation into Popularity of Play Station Video Games amongst Ethiopian Children in Addis Ababa. In addition to his research about digital media, Dr. Chala is a scholar who specializes in non-profit public relations and the way social movements framed in media. While his geographical area of expertise is Horn of Africa with primary focus on Ethiopia, he also looks at, weaves in, and analyzes political, technological and economic connections highlighting the longstanding connection of Ethiopia to other countries in Africa as well as to Ethiopian diaspora.
Latest posts by Endalkachew Chala
Within an hour of musician Hachalu Hundessa’s assassination, Ethiopians netizens hit social media with scattershot conspiracy theories, hate speech & disinformation campaigns — particularly on Facebook, Twitter and YouTube.
In the wake of musician Hachalu Hundessa's murder, Ethiopia has struggled to come to terms with the violence and turmoil that erupted along ethnic and religious faultlines.
Unity Park aimed to tell the story of all Ethiopians and celebrate the country’s diversity. But social media revealed politicized, nationalistic reactions along ethnic lines: Amhara and Oromo.
As acts of communal violence that took place in Oromia in October subsided, a new battle began online over interpretations of the violence — and who was to blame.
Manipulation tactics used by Ethiopia's ruling coalition members against each other in their internal power struggle serve as a blueprint for opposition groups to attack their opponents and the government.
Oromo clerics say the EOTC expects Oromo churchgoers to worship in Ge’ez, the church’s liturgical language, or Amharic, the working language of Ethiopia's federal government.
Months after pledge to open internet, Ethiopia disrupts connectivity amidst communal violence, tension
Ethiopian authorities have resorted to shutting down entire networks in response to recent ethnic and political tensions. A lack of transparency makes it impossible to challenge.
Online conspiracy theories, political rants and rumors laced with communal hatred are now common genres in Ethiopian social media.
"Why are Africans from north of the Sahara sometimes not considered definitively 'African'?"
Leaked Documents Show That Ethiopia’s Ruling Elites Are Hiring Social Media Trolls (And Watching Porn)
The leaks include a list of individuals who appear to have been paid to promote the ruling coalition on social media.
"His reward for having conscience in a country that criminalises it was torture & death in exile."
"2017 was the year of the Oromo People's Democratic Organisation...The OPDO was able to shake the puppet label and actually prove to be quite vocal in #Ethiopia's political arena."
"This TPLF machination has certainly run out of steam. TPLF must go! The country needs orderly transition before it's too late."
Ethiopia’s Parliament Speaker Resigns Over ‘Disrespect’ to Oromo People. Is the Balance of Power Shifting?
"...his resignation is like throwing a gasoline to the fire that is already out of control. It is a historical step that signals and symbolizes end of OPDO's submission..."
The latest conflict in Ethiopia killed at least dozens of people and displaced thousands. The cause of the violence again was scarce water and land resources.
Normally crowded streets and shops were empty as Oromos stayed home from work.
"There are practically no non-corrupt officials. Those arrested are corrupt, and most of the top officials who are leading the anti-corruption campaigns are also corrupt."
The lake has become a symbol of the dire state of Ethiopia’s natural resources at a time when Ethiopia’s fast-growing population needs more of everything.
Amid wide-scale protests and a violent government crackdown, Afan Oromo musicians have begun to rise as a visible — and audible — driving inspiration for the opposition movement.
In the face of government repression, Afan Oromo musicians have risen as a visible -- and audible -- source of inspiration for the opposition movement.
A bill seeks to redress historical injustices inflicted on the Oromo people since the establishment of the capital Addis Ababa inside their state. Does it go far enough? Too far?