El Esturnudo (“The Sneeze”), an independent narrative journalism site “written from inside and outside Cuba” is no longer accessible for internet users in Cuba.
The magazine , which includes critical essays and feature articles on social issues and cultural change, joins the ranks of media outlets  in the country that are or have been temporarily censored by state authorities, in an ongoing effort to limit what information Cubans can access on the internet.
The move adds insult to injury in a country where internet connectivity is scarce, and the cost of using the internet is still prohibitively expensive for many citizens.
In an official response to the block, the editors of El Estornudo wrote an open letter  addressed to “the Censor” that was republished by other local independent media outlets including Periodismo de Barrio  and 14yMedio  (a news site run by blogger Yoani Sánchez , that has also been blocked  inside Cuba):
…el gobierno cubano ha decidido bloquear el acceso directo a la revista desde el territorio nacional, haciéndonos perder…[lectores] aquellos para los que El Estornudo probablemente cumplía una función más vital, ciudadanos que padecen la grisura informativa de los medios de propaganda del Estado y buscan con denuedo el relato verídico y honesto de un país que se asemeje al país en el que realmente viven y vivimos, gobernado hasta hoy con ineptitud y puño de hierro.
…the Cuban government decided to block access to our magazine from inside the territory, causing us to lose….[readers] for whom El Estornudo probably fulfilled a more vital function, for citizens who endure the mediocrity of the information provided by the State's propaganda, and want to take a closer look at a true narrative, one that reflects the country they actually live in, a country governed with ineptitude and an iron fist.
The letter goes on to say that the block will not change the editorial position of the magazine, “nor will it put El Estornudo into dialogue with political power in the terms that political power expects.”
No vamos a descender a esa forma conciliatoria y pusilánime del discurso en el que hacemos periodismo casi como si pidiéramos perdón, dando explicaciones gratuitas al represor en vez de exigírselas…
We are not going to descend to that conciliatory and pusillanimous form of discourse in which we do journalism as if we were asking for forgiveness, giving free explanations to the repressor instead of demanding them
El Estornudo is hosted in Australia  and counts among its contributors Cubans on the island, along with Cubans who now live in the US, Spain and other countries.
In an interview with Revista7im , editor Abraham Jiménez says the magazine's aim is not only to make visible their critiques of the Cuban government, but to tell the stories of the “other Cuba” that that is not part of the official story.
Although it is difficult to determine the precise number of people in Cuba who regularly access the global internet, even the most optimistic estimates confirm that Cuba has one of the lowest internet penetration rates  in the Americas.
The challenges that Cubans confront in getting online or getting access to digital media has been a hot topic among tech savvy Cubans in the country and in the diaspora for some time. Local outlets including El Estornudo , Cachivache Media , and OnCuba  all routinely publish news and informative essays about digital media literacy and informal networks of media exchange on the island.
While outlets like El Estornudo produce a full suite of content on their websites, editorial staff in-country typically use a range of distribution methods — including email (Cubans can maintain state-issued email accounts on the country's state-run intranet, which is freely accessible to all citizens), mobile messaging, local area (LAN) networks and pen drives circulated by hand. This is to say that while the site may not longer be accessible in Cuba, the stories and essays from El Estornudo will probably find some way to reach the site's most dedicated readers.
The letter to the Government Censor also expresses the importance of working not only for those reading about Cuba today, but those wanting to understand today's Cuba in the years to come:
En un país donde no pueden circular publicaciones impresas fuera de los márgenes del Estado, donde el acceso a Internet es sumamente limitado, y donde luego bloquean la dirección de tu medio de prensa para que ni siquiera a través de ese acceso limitado lleguen a leerte, hemos de recordar que esta revista también existe para que los cubanos puedan enterarse mañana de qué les sucedía hoy.
In a country where print publications cannot circulate outside the margins of the state, where internet is very limited, and where they block the URL to your outlet so people cannot even read you through that very limited access, we should remember that this magazine exists also for Cubans to find out tomorrow what was happening to them today.