India General Election 2014: Branding of Candidates Via Social Media

Social media is also the space for innovation and creative thinking. Milind Deora [Union Minister and incumbent MP from South Mumbai] boasts of being the first candidate available to the electorate on WhatsApp and BBM, and provides an interactive mashup map to track all his activities and initiatives. Like BJP’s Poonam Mahajan, Deora too has his Facebook and Twitter pages linked, with one feeding information into the other.

Social Samosa reviews how the Indian politicians in Mumbai have taken to social media for their election campaigns.

2 comments

Join the conversation

Authors, please log in »

Guidelines

  • All comments are reviewed by a moderator. Do not submit your comment more than once or it may be identified as spam.
  • Please treat others with respect. Comments containing hate speech, obscenity, and personal attacks will not be approved.

Receive great stories from around the world directly in your inbox.

Sign up to receive the best of Global Voices!

Submitted addresses will be confirmed by email, and used only to keep you up to date about Global Voices and our mission. See our Privacy Policy for details.

Newsletter powered by Mailchimp (Privacy Policy and Terms).

* = required field
Email Frequency



No thanks, show me the site