The Firefox Flicks worldwide contest will give awards for short films teaching web browser consumers about online issues such as privacy, choice, interoperability and opportunity, and how the non-profit Firefox brand helps people to face these issues. They have a series of inspirational films to set the creative juices flowing.
Mozilla wants the world to know more about what makes Firefox different: that we're a non-profit organization aimed at keeping the power of the Web in people's hands. Our hope is that through high-quality videos, we can help mainstream Internet users know more about the issues that affect their online lives and, more importantly, how Firefox addresses these issues. Winning videos will be used in worldwide marketing campaigns and public service announcements.
Participants will be able to create a short video ad or story (no more than 120 seconds long) that explains why Firefox does what it does in one of four categories: a 30 second spot, an animation, a short made with open technology, and a Public Service Announcement (PSA). A very complete creative brief goes on to explain the types of videos they'd like to receive and what they'll be looking out for to choose the winning videos, and the FAQ answers other pertinent questions. Submissions will be accepted until May 1st.
There will be a grand prize winner in each one of the regions: North America, Latin America, EU and Asia, Australia & New Zealand will receive $10000 USD. There will also be a winner for each of the 4 categories in each region who will receive $5000 USD. The prize money will be given either in video equipment or cash to be used to pay their tuition in their film school or to fund their next film project. All submitted entries to the contest will also receive a Firefox prize pack.
To make it easier for international entries, although films in languages other than English are required to have a complete script or subtitles, Firefox is volunteering to help if participants have trouble translating their film.