According to figures coming from the Egyptian Ministry of Interior, as many as 4 million women  in the country do not have national identity cards. A woman without a national ID is not able to own land , she cannot buy or sell assets and she cannot even inherit  from her deceased family members.
The lack of IDs also prevent women the access to various of public services, including education, healthcare, the right to vote and other basic social rights. And that's why a new campaign has been launched aiming to provide all women with national ID cards.
The campaign is called “Your ID, Your Rights” and their goal is to issue IDs to 2 million Egyptian women for free. It will start with a pilot for three months .
According to the campaign's Facebook page [ar]:
المرحلة التجريبية سوف تشمل الـ 3 شهور القادمة (ابتداءا من مارس) و سوف تبدأ في محافظة القليوبية و هي تضم 14 مركز و تهدف أكثر من 40 ألف سيدة لا تملك بطاقة رقم قومي. تم أختيار المراكز التالية فى محافظة القليوبية للمرحلة التجريبية: مركز بنها، مركز قليوب، مركز شبين القناطر ومركز القناطر الخيرية
This isn't the first campaign  of try to achieve the same goal, however this one is supported by various NGOs, including UN Women (United Nations Entity for Gender Equality and the Empowerment of Women ), UNDP (United Nations Development Program ), MSAD (Ministry of State for Administrative Development ), SFD (Social Fund for Development ), MoFA (Ministry of Foreign Affairs ), and others.
The campaign organisers are also making use of social media to spread awareness about the project. They have launched accounts on Twitter  and Facebook  to raise awareness about the campaign as well as gender inequality issues in the country.
On Twitter, they announced:
Finally, they want people to help them raise awareness about the campaign by sharing and retweeting their posts on Facebook and Twitter.
And here's how they frame their appeal to netizens: