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India: 99999 Lights Out Campaign

Categories: South Asia, India, Environment, Ideas

Kenney Jacob informs [1] about the “99999 lights out” campaign launched by a Chennai-based voluntary environmental service organization to create awareness on global warming: “The campaign carries the message – switch off lights for 9 minutes at 9 p.m. on the 9th day of the 9th month on the 9th year of the millennium.”