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Colombia: David and Goliath Battle Between Supermarkets

Written byEduardo Avila
Posted 7 April 2009 16 years ago

Piso Tres [es] compares the business rivalry between a smaller supermarket and a larger supermarket chain in Medellín, Colombia to a battle between David and Goliath. Many thought that the smaller store would close, but credits its determination for its success.

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Written byEduardo Avila

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