Malawi: Competition in the mobile phone industry

Austin Madinga writes about competition in the mobile phone industry in Malawi ^[1]: “In the past few years, Malawians have witnessed cut throat competition between mobile phone operators Celtel Malawi and TNM Limited in terms of marketing, promotions and roll out of value added services. Users have also joined in with accusations and counter accusations flying around that copycat tactics are employed by the two when rolling out services and promotions.”