Voces de Guatemala [ES] recalls the debate regarding the new logo and slogan promoting tourism in Guatemala. Roberto Lone recently picked up a brochure in a consulate in the United States and wondered how his country is still being seen from the outside [1]. One commenter was adamant that the brochure lacked photos of modern buildings and highways because many foreigners still see the country as rustic.
Guatemala: Touristic Image from the Outside
· Written by Eduardo Avila
Categories: Latin America, Guatemala, Travel