Mexico, Brazil: Marketers Score Goal

Arturo de Albornoz wonders if Coca-Cola didn't go too far when they turned several bus stops into (ES) goal post facades (with photos). A few days later, de Albornoz finds out that the Pepsi-owned brand “Gauraná Antarctica” one-upped Coca-Cola by engulfing entire bus stops with life sized goal posts (ES).

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