Argentine media professor, Julian Gallo says he is tired of all the chauvinistic and overly patriotic advertisements (ES) [1] amid World Cup hysteria and posts a video of a Quilmes advertisement to prove his point. He also posts two other videos, which he says are demonstrative of quality, non-chauvinistic publicity. Alfredo Octavio, on the other hand, posts a different advertisement from Quilmes and opines [2] “this has to be one of the best songs ever for a team in any sport.”
Argentina: Chauvinistic World Cup Advertising
· Written by David Sasaki
Categories: Latin America, Argentina, Media & Journalism