China: Newspaper circulation
Written byJeff Ooi
While Malaysian newspapers conventionally base their advertising rates cards on readership figures, China's base it on both circulation and readership. As such, disputes often erupt with one newspaper publishes a set of quarterly figures and rival newspaper disputes them, like what happened in Malaysia. In China, the lack of reliable independent bodies to measure circulation and readership figues has led to similar disputes.
Written byJeff Ooi
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I`m very interested about chinese way of living,people;culture,education and alike .