Blogger Koh Lay Chin blew her own cover one week after setting up Haze Haters In Malaysia as a repository of images of Malaysia shrouded in smog and haze. She has originally blogged behind anonymity – an effort she calls a pictorial petition – to protest against Indonesia for allowing open burning in plantations that caused hazardous air pollutants to blow across the Malacca Straits, plunging Malaysia in emergency… until mainstream New Sunday Times invited her to write a story in first-person.